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September 23, 2009 Launches, an Informational Web Presence Utilizing CMS Tools

RESTON, VA, September 23, 2009 – A powerful combination of state-of-the-art medicine and a beautiful, inspirational healing environment, the Katzen Cancer Research Center creates a comprehensive patient experience that sets the stage for healing and hope. The Center has intentionally been designed to offer tranquility and support in a beautiful environment during the difficult cancer treatments patients will be coming for.

To reflect the beautiful and carefully planned aesthetics and treatment facilities at Katzen, the staff was looking for a web presence that would indeed reflect the center's aesthetics and science as well as patient centered approach, in cyberspace.

With limited resources, the Katzen Center tapped Astute Technology to achieve a design reflective of its mission and its beautiful facility. In addition, Astute Technology implemented industry standard CMS technology to assist with content upgrades. By allowing the Center staff to both author and post their own content, maintenance fees and projects costs were held to a minimum. Using Astute Technology's Creative Services team approach the staff at Katzen Cancer were very pleased with state of the art website design and cms cabability.

About the Katzen Center: The Katzen Center brings the most up-to-date technology and treatment options to patients being served by the GW Medical Center. It offers patients more convenience in scheduling and receiving their cancer treatment, doubling the number of cancer infusion chairs and expanding the number of clinical rooms. In addition, GW has added more nurses and administrative staff to accommodate the increase in patients. The Center features an "inspired by nature" organic design to create a calming, healing environment for patients receiving treatment.

The Center also fosters pioneering scientific research and advanced education dedicated to improving the diagnosis, prevention, and treatment of cancer. To carry out this mission, the Center is equipped with four infusion chairs set aside to be used specifically for cancer research. The state-of-the-art facility and expanded space will allow for more clinical research to take place at GW, which will expand the research agenda of the Medical Center's cancer division. In addition, the Center's research opportunities will enhance recruitment of top scholars in the field, increasing the depth of faculty with sub-specialties.

The Katzen Cancer Research Center supports the Medical Center's priorities, which are: continuing to improve quality of care, expanding the body of knowledge in support of a cure, and advancing the development of focused research and treatment programs.

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